The Backyard Company
Tampa Bay, Florida
For Custom Home Builders

The Custom Builder's Guide
to Planning Better Backyards

How to give your clients more transparency, control and value, without taking on the backyard construction headaches.

1
An Industry Note

The State of Backyard Construction

How the scope changed, and why the planning process hasn't caught up.

Pool projects used to carry a much narrower scope: the shell, equipment, decking and, in many cases, a screen enclosure.

That's not what most homeowners are asking for anymore. A backyard now can include an automated pool and spa, an outdoor kitchen, a fire feature, integrated lighting, a shade structure, and enough hardscape to rival a small addition. The mechanical, electrical and structural scope behind a modern backyard looks a lot more like a small commercial job than a weekend pool install.

Home design has shifted to match it. Great rooms open straight onto covered lanais. Sliding glass walls disappear into pockets. Sightlines from the kitchen get drawn around what's happening outside, not just inside. For a lot of custom homes, the backyard isn't an add-on to the floor plan anymore. It's part of it.

The planning process hasn't kept pace. Pool scope still tends to get handled the way it was fifteen or twenty years ago: brought in after the home is designed, priced separately, scheduled separately, coordinated after the fact.

Most of the conflicts that show up on site (a drain line in the wrong spot, an equipment pad that doesn't fit, a deck elevation that doesn't match the slider threshold) don't come from bad work. They come from a plan that got finalized before anyone asked where the pool was going to sit.

Backyard planning has become its own discipline. Treating it that way from the start is usually the difference between a clean build and a change-order-heavy one.

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Our Origin

Why We Built The Backyard Company

The friction was never a skill problem. It was a structure problem.

Most builders build good homes. Most pool contractors build good pools. The problems homeowners run into rarely trace back to craftsmanship.

They trace back to structure. Pool planning starts too late. Coordination happens after the fact instead of alongside the build. Homeowners don't see where their money is going until the invoices show up. And somewhere in the middle of it, the builder ends up holding a deposit, managing a schedule, and fielding calls about a scope of work that was never really theirs to run.

The Backyard Company exists to take that off the builder's desk: plan the backyard early, price it in the open, and let the homeowner control their own money instead of routing it through someone who already has enough to manage.

The goal isn't to replace the builder. It's to take the backyard off their desk without taking them out of the loop.
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Standard & Direction

Mission & Vision

What this company is built to do, and where it's headed.

MISSION

Mission

Plan and manage backyard projects with the same transparency an owner would want on their own home: open pricing, a clear scope, and no surprises when the invoices arrive.

VISION

Vision

Backyards planned early, priced in the open, and built alongside the house instead of tacked on after it. That's the standard this trade should be held to, not an aspiration, just how the work should get done.

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What We Believe

The Backyard Company Philosophy

Six things worth keeping on the wall.

Homeowners should know where every dollar goes.

Plan the backyard with the house, not after it.

Transparency leads to better decisions.

A good partner makes the builder look good, not exposed.

Outdoor living is part of the house. Design it that way.

Trust comes from follow-through, not promises.

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The Underlying Problem

Why Pools Create Problems for Custom Home Builders

The pool is rarely the hard part. The structure around it usually is.

SCOPE

Managing Someone Else's Trade

Pool scheduling, vendor coordination and homeowner calls about the backyard land on the builder's desk anyway, even on a separate contract.

TIMING

Pool Design Starts Too Late

Pool planning usually starts after the house plan is locked. By then, grading, drainage and utility runs are already fighting for the same ground.

SITE

Grading and Drainage Conflicts

Deck elevations and drain paths need to work with the house, not get squeezed in around it after the slab's poured.

SITE

Utility and Equipment Conflicts

Equipment pads, gas lines and electrical runs end up competing with landscaping, screen enclosures and side-yard access for the same few feet.

SCHEDULE

Project Disruption

A pool that isn't sequenced with the build can back up trades, block site access and push the whole schedule.

TRUST

Homeowner Confusion

When it's unclear who's responsible for the pool, the builder gets the call anyway, separate contract or not.

RISK

Builder Financial Exposure

Holding a pool deposit or funding draws puts the builder in the middle of money for a scope they don't run.

COST

Change Orders and Unclear Pricing

Fixed-price pool contracts often keep allowances hidden inside one number, until a change order shows up.

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Choosing a Structure

The Delivery Models Compared

Three ways to structure a backyard project alongside a custom home build.

Model AttributeTraditional Lump-Sum Pool ContractHomeowner-Direct TBC ModelPREFERREDBuilder-Paid Weekly Model
Who contractsHomeowner & pool builderHomeowner & The Backyard CompanyBuilder & The Backyard Company
Who controls fundsPool builderHomeownerBuilder, on homeowner's behalf
Payment timingDeposit-driven drawsTied to completed, verified workWeekly, based on verified work
Cost visibilityLimited (fixed number)Open-book, itemizedOpen-book, itemized
Builder financial exposureVariableNoneLimited to weekly cycle
Builder administrative responsibilityCoordination onlyMinimalPayment processing & reconciliation
Project coordinationInformalStructured, early-entry coordinationStructured, early-entry coordination
Homeowner controlLimitedFullShared with builder
Flexibility on selectionsChange-order drivenOwner-approved as project proceedsOwner-approved as project proceeds
Additional feeBuilt into fixed priceStandard management fee onlyAdditional administrative & payment-management fee
Relationship structure. The homeowner contracts directly with The Backyard Company and controls the backyard funds. The Backyard Company plans and manages the pool and outdoor living scope, coordinates vendors, engineering, permitting and inspections, and keeps the custom home builder informed. The custom home builder controls the home construction and coordinates schedule, access, elevations, utilities and site conditions with The Backyard Company.
All three work. The homeowner-direct structure is the one we'd recommend first: it keeps the builder out of the money and gives the homeowner the clearest picture.
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The Model, Explained

How the Cost-Plus Model Works

Transparent construction management, in plain language.

Known Scope and Budget Planning

The scope and budget get set before the shovels move, and the homeowner sees both before construction starts.

Transparent Vendor Costs

Subcontractor and material costs show up as real numbers, not folded into one lump sum nobody can check.

Management and Project Fees

The management fee is its own line item, separate from vendor and material costs, not buried inside them.

Owner Approval on Changes

Bigger selections or scope changes get homeowner approval before they move forward.

Payments Tied to Progress

Vendors get paid on their own terms, for completed work, not off a front-loaded deposit schedule.

Ongoing Budget Visibility

The homeowner can check the numbers mid-project, not just at closeout.

Cost and payment flow. Vendor submits an invoice. Work or delivery is verified. Invoice and project impact are documented. Homeowner receives clear documentation and authorizes payment when required. Payment is made according to completed work or vendor terms. Budget tracking is updated. The Backyard Company handles verification, coordination, documentation and budget tracking.

Payment timing may vary based on vendor terms, material orders and completed construction stages.

Cost-plus doesn't mean the budget is open-ended. It means the homeowner sees the same numbers everyone else does, instead of one price with the markups baked in where nobody can check them.
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The Homeowner's Experience

How This Benefits the Homeowner

What changes for the family funding the project.

  • Retains control of their own project funds throughout construction
  • Sees exactly where their money goes, vendor by vendor
  • Faces less exposure to large advance payments
  • Can make informed tradeoffs between features and cost
  • Has the option to retain savings or redirect them into upgrades
  • Understands project costs directly, rather than through a single fixed number
  • Gets a backyard that's planned with the house, not bolted onto it later
  • Makes decisions through a clearer, better-documented process
The difference is not a lower-quality pool. The difference is how the project is priced, paid for and managed.
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The Builder's Position

How This Benefits the Builder

You bring the introduction. We become the specialist your client remembers.

A Differentiated Client Experience

Offer something most builders in your market aren't offering: a transparent, coordinated path to the backyard.

A Partner Who Operates in the Open

Your client gets a team that runs the project the way you'd want your own build run.

Less Financial Exposure

You're not holding or financing pool funds for a scope you don't directly control.

Fewer Billing Disputes

Open-book pricing cuts down on the disagreements that come from unclear allowances and change orders.

No Day-to-Day Pool Management

You stay in the loop without fielding pool subcontractor scheduling calls.

Better Early Coordination

Grading, drainage and utility conflicts get resolved earlier, protecting your construction schedule.

You remain the trusted custom home builder. We become the specialist responsible for planning and managing the backyard.
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Roles & Boundaries

Builder and TBC Responsibility Matrix

Clear boundaries, coordinated closely.

Project AreaBuilderThe Backyard CompanyHomeowner
Home plansOwns directly
Pool concept & designPrimary responsibilityCoordinates or informed
Site planningCoordinates or informedPrimary responsibility
ElevationsCoordinates or informedPrimary responsibility
Grading coordinationCoordinates or informedPrimary responsibility
Utility coordinationCoordinates or informedPrimary responsibility
EngineeringPrimary responsibility
PermittingPrimary responsibility
Pool vendorsPrimary responsibility
SchedulingCoordinates or informedPrimary responsibility
SelectionsCoordinates or informedPrimary responsibility
Project paymentsCoordinates or informedPrimary responsibility
InspectionsPrimary responsibility
Homeowner communicationCoordinates or informedPrimary responsibility
Warranty handoffPrimary responsibility

Primary responsibility   Coordinates / informed   Owns directly

Final responsibilities may vary by project and contract. The preferred structure keeps the backyard agreement and backyard payments between the homeowner and The Backyard Company.

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Sequencing

Builder Planning Timeline

The earlier this starts, the more it saves down the line.

Planning
Step 01
Builder Introduction
Step 02
Homeowner Discovery
Step 03
Concept Design
Preconstruction
Step 04
Architect and Engineering Coordination
Step 05
Site and Utility Planning
Step 06
Pool Permitting
Construction and Completion
Step 07
Home Construction Coordination
Step 08
Pool Construction
Step 09
Finishes and Commissioning
Step 10
Final Handoff
Earlier involvement helps avoid drainage corrections, deck elevation conflicts, equipment placement compromises, screen enclosure conflicts, utility rerouting, lost sightlines and expensive redesign.
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Illustrative Example

Illustrative Project Investment Analysis

This example shows how a publicly permitted project could be reviewed under a transparent cost-plus structure. The figures below are illustrative and are not tied to a named builder, contractor or completed TBC analysis.

Publicly Recorded Permit Value$185,000
Estimated Direct Construction & Vendor Costs$128,500
Estimated TBC Management & Project Fees$22,500
Estimated TBC Project Investment$151,000
Estimated Difference$34,000

Figures are illustrative and not tied to a specific named builder or contractor.

Where That Difference Could Be Reallocated

Premium interior finishLarger spaUpgraded automationOutdoor kitchenScreen enclosureExpanded deckLandscapingRetained by the homeowner
The purpose is not to critique another contractor's price. It is to show how a different project-delivery structure can affect the homeowner's total investment.
Project comparisons are based on publicly available permit information, visible project features and The Backyard Company's professional estimates using current or known trade, material and management costs. Permit values may not represent final contract amounts or complete project scope. Actual costs vary based on site conditions, design, engineering, selections, schedules and market pricing. Analyses are educational estimates and are not bids, appraisals or guarantees of savings.
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Is This the Right Fit

When the Model Is (and Isn't) a Good Fit

Here's who this fits, and who it doesn't.

Good Fit When:

  • Fully custom homes
  • Homeowner-owned lots
  • Homeowner-funded pool projects
  • Pools excluded from the primary construction loan
  • Builders who want a specialist partner
  • Builders who allow direct owner participation in pool decisions
  • Projects where early coordination is valued

May Not Be a Fit When:

  • Production or tract-home programs
  • Builders requiring long subcontractor payment terms
  • Builders who prohibit direct owner payments
  • Builders who require every pool cost wrapped into the home contract
  • Builders who want full day-to-day control of the pool contractor
  • Projects where the pool must be financed entirely through the builder's construction loan and paid under conventional draws
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An Optional Structure

Builder-Paid Weekly Option

A legitimate alternative for builders who prefer to remain the payment point.

How It Works

  • Builder receives weekly progress-based invoices
  • Billing reflects verified work completed and approved project expenses
  • Builder remains the payment point for the project
  • An additional administrative and payment-management fee applies
  • Final fee structure is established before work begins

Why the Fee Applies

  • Payment processing
  • Accounting reconciliation
  • Subcontractor and vendor administration
  • Collection responsibility
  • Financial coordination
  • Increased administrative exposure

This option is for builders who'd rather stay the single point of payment. Same open-book numbers as the homeowner-direct model: the only difference is who's cutting the checks.

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Common Questions

Frequently Asked Questions

Does the builder need to hold pool funds?

No. Under the preferred model, the homeowner contracts directly with The Backyard Company and controls the funds throughout the project.

Who signs the agreement?

Under the preferred model, the homeowner signs directly with The Backyard Company. Under the builder-paid option, the builder signs as the payment point.

Can the builder remain involved?

Yes, coordination with the builder continues through design, permitting and construction, even when the homeowner holds the contract.

Can TBC work with our architect?

Yes. Pool and site design get coordinated directly with the home's architect and engineer.

When should TBC enter the project?

As early as possible, ideally during initial home design, before site and utility decisions are locked in.

Can the pool be permitted separately?

Yes. Pool permitting runs as its own process, timed with the home construction schedule.

How are changes handled?

Bigger selections or scope changes get homeowner approval before they move forward.

How does cost-plus protect the homeowner?

It puts vendor costs, management fees and project progress in front of the homeowner throughout construction, not just at the end.

Does cost-plus mean there is no budget?

No. The project starts with a defined scope and a working budget the homeowner reviews before construction begins.

Can the pool be outside the construction loan?

In many cases, yes, when the homeowner funds the pool separately from the home construction loan.

Can the builder pay TBC directly?

Yes, through the optional builder-paid weekly structure described earlier in this guide.

How is the builder-paid option billed?

Weekly, through progress-based invoices for verified completed work, plus an administrative and payment-management fee.

Who handles inspections?

The Backyard Company coordinates and manages inspections tied to the backyard scope of work.

Who communicates with the homeowner?

The Backyard Company communicates directly with the homeowner on backyard matters, keeping the builder informed.

What areas do you serve?

Custom home builders and homeowners across the greater Tampa Bay area.

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Next Steps

Give Your Clients a Better Way to Build Their Backyard

Bring an upcoming project, or a client who'd benefit from more transparency and control. Let's talk it through.

Project comparisons referenced in this guide are based on publicly available permit information, visible project features and The Backyard Company's professional estimates using current or known trade, material and management costs. Permit values may not represent final contract amounts or complete project scope. Actual costs vary based on site conditions, design, engineering, selections, schedules and market pricing. Analyses are educational estimates and are not bids, appraisals or guarantees of savings.
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